High-Velocity PMM Without More Meetings
How product marketing can stay ahead of rapid engineering output without living in standups, Slack threads, or demo day.
The Blog
Insights on product updates and customer communication
The Development Hell Death Spiral (and how to escape it)
When big dev projects stall your roadmap, the real danger isn't the technical debt—it's the communication death spiral that follows.
The Soul of Your Company
Your product announcements reveal the soul of your company—are you a slow turtle or a cool rabbit with sunglasses?
How GitHub Squeezes The Juice From Their Updates
GitHub publishes 29 updates per month—here's how they squeeze maximum value from their changelog with relentless consistency and smart distribution.
How Linear uses product updates to create yell-from-the-rooftop fans
Linear's obsessive fans aren't an accident—discover how they use public updates, consistent frequency, and storytelling to create product evangelists.
Changelogs: The PM's Secret Weapon
Five ways product managers turn ordinary release notes into a customer magnet that prevents churn and drives expansion revenue.
Here's how Github uses their developers to write better changelogs
Getting customer quotes slows down your changelog—here's how GitHub uses developer quotes to maintain speed while building trust.
This to That
Watch us transform minimal commit messages into compelling customer updates that actually resonate.
How to Update Your Changelog Before a Price Increase
Raising prices with an empty changelog is asking for churn—here's how to avoid that mistake.
Who's responsible for customer updates?
Your team isn't updating customers enough—here's how to figure out who should actually own this critical responsibility.
How Cringe Should Customer Updates Be?
Finding the right balance between boring corporate speak and over-the-top enthusiasm in your customer updates.
The Art of the Update
The complete guide to writing product updates that prevent churn, attract customers, and prove your value.
